“Truthiness is a quality characterizing a “truth” that a person claims to know intuitively “from the gut” or because it “feels right” without regard to evidence, logic, intellectual examination, or facts.” Wikipedia
For those of you who may not know, “truthiness” was coined by American satirist Stephen Colbert in 2005. It is the appeal to emotion rather than reason. What you feel is right rather than what the facts of evidence tell us. Now a student from the Victoria University of Wellington in New Zealand has been looking into how pictures affect it with a rather cunning experiment.
The conclusion: pictures rock. And if you don’t believe me, here is a picture of Stephen Colbert to convince you.